Sugaring Q&A

Sugaring is often compared to waxing because both are sticky, but that’s where the comparison ends. If you have sensitive skin, then sugaring is the best choice.

Commonly Asked

What is the difference between Bikini and Brazilian?

There are 3 different styles of pubic hair removal:

  1. BRAZILIAN BIKINI – $60  (Every bit of hair is removed during a Brazilian Sugaring: hair on the front, sides, including butt crack and lips on the inside).
  2. BIKINI – $30  (Bikini Sugaring is a cleanup outside the lines of the bathing suit or underwear line. Depending on your preferences, sometimes a little hair is taken off the top.)
  3. FULL BIKINI – $45  (Full Bikini Sugaring is for those who are looking for something in-between a Bikini and Brazilian. It removes as much hair as you want from the top and a small portion of hair from the sides of the vaginal lips. No hair is removed from the labia or in between the buttocks.)
I’ve never done Sugaring before. What is it?

We are doing a regular sugaring, NOT the sugar wax that still requires use of the strips. A special sugar paste is applied first in the opposite direction of hair growth using the hands (no strips). It’s then flicked off in the the direction of hair growth, so it doesn’t break off the hair.

Moreover, sugaring does not adhere to your skin, but only to hairs, so it can be applied to the same place several times, without a fear of the skin being stretched or torn. Sugaring paste is easily heated to the temperature of your body, so burns and irritation are impossible.

Regular body sugaring treatments lead to reduced hair growth meaning less hair, fewer treatments, and a decrease in any discomfort.

What is Sugaring Paste? Is it safe?

Sugaring Paste is a unique 100% organic product made of sugar, lemon juice, and water (that’s it). It’s so organic and non-toxic that you can even eat it like candy. You really can! The paste is applied at a lukewarm temperature and feels like a skin treatment. Sugar paste is very easy to remove from the skin, has no smell, and leaves absolutely no marks as it’s completely removable with a warm water.

Why not shave?

Shaving stimulates potential hair growth and can strengthen the hair follicle. Shaving also cuts the hair at the hair shaft, which not only re-grows with a stubbly feel, but it can leave you feeling itchy. Additionally, shaving allows the hair to re-grow the next day or in some cases the same day.

Does Sugaring hurt? Is it as bad as waxing?

All clients report their sugaring experiences to be less painful than waxing. Also, skin redness disappears much faster. Sometimes in 2-3 minutes. If you start doing sugaring regularly, your hair will become smaller, thinner, and eventually non-visible — much alike to baby’s hair.

How long does my hair have to be?

We recommend your hair to be from 1/8″ to 1/4″ long. Skilled professionals from Sugaring NYC can work with any hair length and will keep you informed about everything that’s going on during your appointment.

How often should I get sugared?

We generally recommend getting sugared once in 25 days, but depending on your skin and hair type, it can be up to 5-6 weeks. The general rule is – the more often you do it, the thinner and more invisible your hair becomes. Ask your Sugaring esthetician about your skin type to help determine how often you should get sugared.

Where are you located? How do I make an appointment?

Sugaring NYC has locations in over 20 states and more than 150 cities. For the complete list of locations please visit this link LOCATIONS.

You can book your appointment right on our website – it’s fast and easy. You will receive an email and text message with an appointment confirmation and reminder around four hours before your visit.

What should I do after my treatment?

To prevent ingrown hairs, we recommend exfoliating daily and moisturizing. It is very important to exfoliate and hydrate your skin. If you cannot exfoliate daily, we recommend you exfoliate your skin every two to three days to remove dead skin cells and to avoid ingrown hairs. Don’t forget to moisturize your skin and hair follicles to keep them hydrated.

I have my period, can I still get a bikini sugaring?

Yes, however during your period, your body tends to be much more sensitive than normal, making pain from sugaring feel more intense.

Should I trim my hair before I come for my appointment?

No, our specialists will trim any longer hairs to the proper length prior to the removal process. Your hair should be at least ¼ inch in length (which makes it long enough to lay flat on your skin).If you’ve “let it go” and it seems out of control, don’t worry. Your specialist will trim it to the proper length before your treatment.

Aftercare Tips

Give the skin on your body the same care you grace your face with. Three days after your sugar, start a daily exfoliation routine with your favorite scrub! This will exfoliate the thin layer of skin away and set that hair free, preventing an infection. Do not scrub too hard.

Moisturize daily using natural products with no additives, preservatives or artificial fragrances.

Our sugaring technique extracts the hair in the direction of hair growth. This means less trauma on the hair, less chance of breakage and therefore minimising the chance of ingrown hairs.


Before & 2 Weeks After
Brazilian Sugaring


We are ready for you!
Book Your Appointment.

Next you will be given an ability to choose the location nearest to you, time for your appointment, we will ask you if you have any specific Sugarista preference and collect some basic information for your appointment. Booking usually takes less than 3 minutes and your appointment will be guaranteed.
Client Satisfaction
Regular Customers
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Average Time Between Appointments


We spend hundreds of hours a year collecting reviews from all different platforms to show you unbiased voices of real Sugaring NYC Customers. Drop a line for us on Google, Yelp and other review platforms.

I love sugaring, they do a great job, have a great facility, and it’s relatively painless and lasts long! I have sensitive skin and I’m not even red after my appointments! Will definitely be returning.

Rachel R.

From Ithaca, NY

I went to this location and this may sound strange, but I’m excited to go back!. I had done sugaring before, just not a Brazilian. It was slightly painful since it was my first time and I was extra bushy  but my next session should be smoooooth.

Cynthia S.

From Houston, TX

Just moved to Chicago and luckily booked Brittany for my first time. She is very friendly and informative of the whole process. I am 8 months pregnant now so imagine the level of sensitivity she deals with for me and each time she’s so patient. She gives you a mirror to check if everything is up to par also and then will fix if she needs to! Great experience at this location !!

Silver S.

From Chicago, IL

Very conveniently located by my office, so stopped in during my lunch break one day. Very fast service, super clean, and staff was very friendly and made me feel comfortable. Was my first time visiting, and will definitely not be my last.

Patricia J.

From New York, NY

Found this gem when I was looking for sugaring salons near me. They had a really good combo deal going and I wanted to try it. Booked a sugaring session with Cindy. It’s a beautiful salon with really amazing prices. The waiting room is super clean and spacious, Kaylee, the receptionist was super sweet as well & I was greeted with a new client welcome bag.

Leeandra M.

From North Las Vegas, NV

Belinda Joplin
Belinda Joplin

23:46 12 Apr 22
Absolutely loved my experience. First timer and Madison was amazing. Will be going back 100%! Recommend 10/10
Jennifer Myers
Jennifer Myers

17:52 09 Apr 22
Autumn was absolutely amazing! Made the experience so much more comfortable than I could have imagined. The whole process from booking, to the wax, to checking out was so easy and painless. ❤️ Already booked again and can’t wait to come back.
Jake Weinreber
Jake Weinreber

00:07 09 Apr 22
Jacey did my back and shoulders. Very professional, fast and easy. Quicker and easier than waxing too. It was a great experience, I’ll definitely be back again!
Sonya Switzer
Sonya Switzer

19:25 27 Mar 22
Erica makes it easy! She is so calming and just puts you at ease!! 1000% recommend booking with her!!
Julie N
Julie N

02:13 15 Mar 22
I made the switch from hard wax to sugar and I’ll never look back! Warm welcomes and personalized visits are the normal at Sugar NYC. Everyone is so sweet! Erica is amazing and makes sure to be precise and thorough, while making your appointment fun! If you are looking to be waxed, Sugar NYC is your ultimate destination.
Hanh Duong
Hanh Duong

02:39 16 Feb 22
I’ve been going here since they opened! I see Emily every time and she is so great at what she does! She’s friendly and very knowledgeable if you have any questions. I’m seriously in there for less that than 30 minutes for a Brazilian! She’ll teach you about your hair growth cycles to benefit the most out of sugaring! Go see her! She’s the best!
Ashlea Morden
Ashlea Morden

17:36 07 Nov 21
Had my very first (and second!) brazillian with Erica. She’s absolutely amazing! I was so anxious and self conscious going in, but she made me feel so comfortable! She talked me through every single step, and she worked quickly and professionally. Absolutely amazing experience and would 100% recommend! During my second visit, she also did my brows and they look so good! Would definitely recommend her for that service, as well!
Rebecca Duncan
Rebecca Duncan

00:59 07 Nov 21
Let’s be honest, waxing doesn’t sound pleasant. However, this place makes the experience quite nice and, dare I say, enjoyable. The facility is always very clean, smells pleasant, and their staff is kind.I, personally, like to book sessions with Erica. She is super good at what she does. Between clean and thorough sugaring results, little to no pain, natural conversations, and professionalism, there’s no wonder she’s in high demand. Book your appointments in advanced for her– I promise it’s worth it! Thanks Erica for making my sugaring experiences great!

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